Prerna Lehra
Empowering Brands Through Strategic Digital Marketing and Research
Healthcare Marketing
Expert in the Field
Digital Marketing
SEO & Strategy Specialist
Research
Market & Consumer Insights
About
My journey has evolved from a Senior Scientific Officer in healthcare to becoming a marketing professional specializing in digital strategies and market research.
With experience as an Assistant Marketing Manager and Digital Marketing Intern across healthcare and IT sectors, I bring a unique blend of analytical thinking and creative marketing approaches to drive business growth.
Currently pursuing an MBA in Marketing from the Institute of Management Technology, Ghaziabad, I'm passionate about leveraging digital tools and data-driven insights to create impactful marketing strategies.
Professional Background
From healthcare operations to digital marketing, my career spans multiple industries with a focus on strategic growth and digital transformation.
Academic Excellence
Currently pursuing MBA in Marketing from IMT Ghaziabad, complemented by a strong foundation in science with Bachelor's and Diploma degrees.
Future Goals
Aspiring to become a Marketing Manager who leverages data analytics and digital strategies to create innovative, customer-centric marketing solutions.
Skills
A comprehensive set of skills developed through my experience in healthcare, IT, and digital marketing sectors.
Product & Business Skills
Digital Marketing
Technical
Soft Skills
Experience
My professional journey across healthcare and digital marketing sectors.
Digital Marketing Intern
Kasper Infotech Pvt. Ltd.
- • Conducted keyword research for SEO campaigns using various tools.
- • Executed on-page and off-page SEO optimization.
- • Supported cross-functional teams with customer behavior insights and user journey mapping.
Assistant Marketing Manager
Zena Healthcare
- • Built professional relationships with doctors.
- • Designed and implemented patient referral strategies.
- • Led B2B marketing and stakeholder communications.
- • Conducted market penetration and competitive analysis.
Digital Marketing Intern
Max Healthcare, Gurgaon
- • Handled social media content planning and brand engagement.
- • Learned Google Ads fundamentals, campaign monitoring, and reporting.
Senior Scientific Officer – Lab Operations
Max Hospital, Patparganj
- • Led lab data management and sample accessioning.
- • Supported implementation of lab IT systems and NABL compliance.
Projects
Showcasing my key marketing projects and research work across various domains.
MBA Research Project
"Study on AI and Automation in Digital Marketing in TCS"
SEO Keyword Research Campaigns
Comprehensive keyword research and SEO strategy implementation for various clients.
Social Media Campaigns
Social media strategy and content development for Diagnostic Centers (Zena Healthcare).
Education
My academic journey and professional certifications.
PGDM/MBA in Marketing
Institute of Management Technology, Ghaziabad
Jan 2023 - June 2025
Bachelor of Science (BMLT)
Medical Laboratory Technology
Jan 2020 - June 2022
Diploma in Medical Laboratory Technician (DMLT)
Jan 2014 - Dec 2016
Professional Certifications
Digital Marketing Certification
Max Hospital, Gurgaon
Certifications
Professional qualifications that enhance my expertise in marketing and digital domains.
Digital Marketing
2024Max Hospital, Gurgaon
Google Analytics
2024Healthcare Marketing
2024LinkedIn Learning
Contact
Let's connect! Reach out to discuss collaboration opportunities or learn more about my work.
Get In Touch
Contact Info
-
Email
prernalehra45@gmail.com -
Phone
+91 8585932543 -
LinkedIn
linkedin.com/in/prernalehra
Location
Delhi NCR, India
Available for:
- Remote Work
- Full-time Opportunities
- Freelance Projects